IN-DEALERSHIP

TRAINING

PROGRAMS

LIVE TRAINING SESSIONS IN YOUR STORE!

Learn how to:

  • Overcome Objections
  • Manage Incoming Digital Leads
  • Call Back Unsold Showroom Traffic
  • Set Solid Appointments
  • Master Inbound Phone Calls

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Training Topics Include:

OUTBOUND ACTIVITY

  • Leaving Effective Messages
  • Power Prospecting
  • Prospecting the Household
  • Effective Email Templates
  • Data Mining Techniques
  • 20+ Outbound Call Strategies
  • How to Sell 20+ Units a Month

SHOWROOM SALES PROCESS

  • Customized Showroom Sales Process
  • Greeting/VIP Arrival
  • Fast Track Sales Closing
  • Effective Demo Process
  • Communication/Kinetics “How to Sell to Different Buyers”
  • Needs Assessment
  • Early Manager Introduction

INBOUND ACTIVITY

  • Mastering the Phone Up
  • Setting a Solid Appointment
  • Overcoming Objections
  • Long-Term Follow Up
  • Effective Qualifying
  • Getting Back Unsold Showroom Traffic
  • Working the Service Drive “The Gold Mine”

DIGITAL LEAD MANAGEMENT

  • Entering the “Text Circle”
  • Handling Used Digital Leads
  • Connecting Yourself to the Customer
  • Effective Digital Prospect Handoff to Sales
  • Proper Selection Process
  • Efficient Workflows
  • Time Management/Daily Work Plan Organization

In-Store Training Sessions
Training the US, Canada, and Australia

people profiles

Sales & BDC Phone Training

Phone strategies, email templates, CRM workflows, and much more!

12,000+ Dealerships Trained

CUSTOMIZED SESSIONS

Receive training that is customized to your specific team and learn strategies that will bring more deals.

ATNVT Training for Dealerships

VIRTUAL TRAINING COURSES

Supplement your in-store training sessions with ATN Virtual Training, giving your team results all year long.

CERTIFIED MASTER TRAINERS

With over 40 years in the automotive training business, our team knows how to help your store go to the next level.

Meet The Founder

The world's most frequent flyer, Tom Stuker has over 21 million miles training dealerships all over the world. With over 40 years in the industry, Tom is one of the most recognized names in the automotive industry and is the creator of the original BDC concept.

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