Automotive Training & Consulting That Doesn't Suck

Serving Dealerships Around
the World For Over 40 Years.

Let’s Transform your Fixed Ops Department!

Let’s Transform your Fixed Ops Department!

Automotive Training & Consulting That Doesn't Suck

Serving Dealerships Around
the World For Over 40 Years.

Why Choose Automotive Training Network?

Exclusive Black Ops Expertise: Tap into the wisdom of specialists who've mastered the art and science of dealership success.

Customized Solutions: Your dealership is unique. Our strategies are molded to fit your specific needs, ensuring optimal results.

Proven Success: With over 12,000 dealerships transformed, our track record speaks volumes. It's your turn to be part of this success story.

Services Included

  • Advisor Communication & Word Track Coaching
  • Walkaround Execution & Menu Presentation Training
  • Service Drive Customer Pay (CP) Upsell Techniques
  • Service-to-Sales Handoff Process Implementation
  • Advisor & Manager Daily Work Plan Coaching
  • Service Lane Mystery Shops & Roleplay Sessions
  • Onsite Observation & Real-Time Feedback

Custom 6-Month ACTION PLAN

Month 1
Month 2
Month 3
Month 4
Month 5
Month 6
Phase 1
Phase 2
Phase 3

FIXED OPS ANALYSIS & SCORING

PI
ANALYSIS

DEPARTMENT
REVIEW

SERVICE DRIVE
SOFT SELLING

CUSTOMER
EXPERIENCE

ADVISOR TRAINING

  • Word Tracks for Upsells
    Soft-Sell Techniques that Boost Trust & CP Penetration
  • Menu Presentation
    Roleplay Scenarios Based on Real-World RO Situations

MANAGER COACHING

  • Leading Effective Meetings
    Holding Advisors Accountable to KPIs
  • Building a Selling Culture Without Pressure
    Roleplay Scenarios Based on Real-World RO Situations

SERVICE DRIVE OBSERVATION & FEEDBACK

  • Live, In-Lane Coaching
    Feedback on Advisor Approach, Language, and Close
  • Walkaround Execution
    Follow-Through Grading

12,000+ Dealerships Trained

Customized
Session

Receive training that is customized to your specific team and learn strategies that will bring more deals.

Virtual Training
Courses

Supplement your in-store training sessions with ATN Virtual Training, giving your team results all year long.

Certified Master
Trainers

With over 40 years in the automotive training business, our team knows how to help your store go to the next level.

Production Hour Management

Maximize the value of every minute and every service stall. We'll guide your team to enhance shop flow, optimize space, and boost productivity, paving the way for unmatched profitability.


Express Services
Teams

In today's fast-paced world, time and convenience are everything. Our Minute-Man program transforms your service team into a precision pit crew, delivering quality service quickly and efficiently. Stand out with the promise of speed and personal care, ensuring customers choose you every time for their vehicle needs.

Financial
Mastery

Your financial health is our ultimate scorecard. Black Ops is all about empowering your management team with deep insights into financial management, from detailed analysis to strategic expense oversight. Our goal is to streamline your operations for maximum profitability, ensuring your finances aren't just healthy but thriving.

What do our customers say?

"

ATN's car sales training program has been a game-changer for our dealership's finance department. The comprehensive automotive industry sales training provided by ATN has not only improved our efficiency and compliance but also significantly enhanced our ability to offer customers the best financing options tailored to their needs. We've seen a dramatic increase in backend profits, and our finance team now operates with greater confidence and competence, leading to higher customer satisfaction and loyalty. Thanks to ATN, we're setting new standards in automotive finance, integrating insights from online automotive sales training to stay ahead in a competitive market.

General Manager

Mid-size Dealership East Coast

"

ATN's car sales training program has been a game-changer for our dealership's finance department. The comprehensive automotive industry sales training provided by ATN has not only improved our efficiency and compliance but also significantly enhanced our ability to offer customers the best financing options tailored to their needs. We've seen a dramatic increase in backend profits, and our finance team now operates with greater confidence and competence, leading to higher customer satisfaction and loyalty. Thanks to ATN, we're setting new standards in automotive finance, integrating insights from online automotive sales training to stay ahead in a competitive market.

General Manager

Mid-size Dealership East Coast

"

ATN's car sales training program has been a game-changer for our dealership's finance department. The comprehensive automotive industry sales training provided by ATN has not only improved our efficiency and compliance but also significantly enhanced our ability to offer customers the best financing options tailored to their needs. We've seen a dramatic increase in backend profits, and our finance team now operates with greater confidence and competence, leading to higher customer satisfaction and loyalty. Thanks to ATN, we're setting new standards in automotive finance, integrating insights from online automotive sales training to stay ahead in a competitive market.

General Manager

Mid-size Dealership East Coast

Meet The Founder

The world's most frequent flyer, Tom Stuker has over 21 million miles training dealerships all over the world. With over 40 years in the industry, Tom is one of the most recognized names in the automotive industry and is the creator of the original BDC concept.

Tom has been featured on:

tom

Over 12,000 Dealerships Served.

Learn Why